08 November 2024
On September 5th, The Australian Competition & Consumer Commission (ACCC) announced that it would not oppose the mobile network sharing agreement between Optus and TPG—a move bound to shake up the Australian telecom industry and provide benefits for businesses looking to optimise their telecom costs.
This approval is expected to drive healthy competition, especially in the business-to-business (B2B) mobile market, which has long been dominated by Telstra.
Here, we’ll unpack the proposed deal and explore what it means for your business and customers.
Telstra has long dominated the B2B mobile market, using its market position to offer plans at an incrementally increasing cost. With Telstra’s commanding presence, the company has been able to charge higher prices for mobile plans, leaving businesses with few alternatives.
However, with the ACCC’s approval, Optus and TPG are now better positioned to challenge Telstra’s market position (especially in the enterprise sector) by improving network performance and coverage. The network sharing deal between the two companies allows them to jointly use infrastructure across much of Australia, particularly in regional and rural areas. With anticipated greater coverage, this strategic partnership will make Optus and TPG stronger competitors to Telstra and its considerable market share.
Going forward, Optus can focus more on its 5G network expansion, leaving behind bad press from the past and encouraging customers to switch to their plans.
The ACCC’s approval of this deal aims to enhance industry competition, allowing for more competitive business solutions. For businesses, especially those operating across multiple locations, this means better pricing, improved service packages, and a wider range of offerings.
With increased competition in the market, businesses stand to benefit. Multiple carriers provide flexibility and cost optimisation opportunities—ultimately incentivising corporations to offer more for less.
The Optus-TPG deal creates an environment where businesses can better optimise costs by leveraging more competitive mobile plans across the two networks. As both Optus and TPG expand their reach, businesses can choose between different networks based on coverage, service quality, and cost-effectiveness.
Managing multiple carriers can be complex, but it becomes easier when using a platform like VoicePlus’s Atrium, which simplifies the process by giving users a single platform to manage multiple carriers.
Amidst this new landscape of Australian telecom, many businesses will need assistance navigating the changing environment. VoicePlus, a leading independent managed telecom services provider, is perfectly positioned to do just that.
With the Atrium platform, companies can manage services from multiple carriers, reduce administrative overhead, and optimise telecom costs.
Save both time and money with the ability to manage different carriers, all from one platform. Get in touch to start optimising your device management today.
3 Strategies to Reduce Telecom Cost
